• Consumer Products
• Technology & Communications
• Health & Pharmaceuticals
• Financial Services

Financial Services Library

Ipsos Minute

• Differentiation and Innovation in Financial Services?

How-To

• Financial Services Sector How-to Guide: How To Develop Concepts into Market Winners

White Papers

• Multicollinearity in Customer Satisfaction Research

Case Studies/Demos

• Prioritizing Marketing Tactics Based on Return
• Price Evolution™
• Ipsos ConStruct™
• Message ConStruct™
• Optimizing Brand Health to Drive Sales with Brand Optimizer™
• Beyond Value: Moving to Needs-Based Segmentation in Financial Services

Articles

• April 01, 2006 - Knock, Knock, Who’s There? Corporate Identify Theft and Security Concerns
• June 01, 2005 - Financial Services Take Segmentation to the Next Level
• December 01, 2004 - Cash or Charge?
• August 01, 2003 - Investing in Cultural Understanding
• April 01, 2003 - War's Fallout
• February 01, 2003 - What are Today's Biggest Investors Doing?

Newsletter

• Ipsos Ideas

Presentations, Conferences & Events

• Presentation: Second Annual Ipsos Knowledge Summit (Seattle)
• Recorded Webinar: Innovation Myths: Dispelling commonly held beliefs to improve your company's innovation process
• Presentation: Ipsos Knowledge Summit (New York)
• Presentation: Ipsos Knowledge Summit (San Francisco)
• Recorded Webinar: How-To Develop Concepts into Market Winners
• Recorded Webinar: The Brand Landscape in Financial Services Today

Press Releases

• October 09, 2008 - RBC Cash Index: U.S. Consumer Confidence Experiences Largest Single Month Decline, as Americans' Expectations for the Future Plummet
• September 12, 2008 - RBC CASH Index: U.S. Consumer Sentiment Improves, Driven By Strong Increase In Expectations For The Future
• August 29, 2008 - Two in Three Working Americans (65%) Are Happy With Their Job
• August 07, 2008 - RBC Cash Index: U.S. Consumer Confidence Stops Free Fall
• July 15, 2008 - AP/Ipsos Poll: Sour Public Gives Bush, Congress Record Lows

More Press Releases